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Small Business Boost from Theo Paphitis!

March 22, 2017


Imagine my surprise whilst sitting in Longfellows Restaurant on a Monday night, enjoying the 60’s Quiz Night, my phone flashed up ‘Theo Paphitis Retweeted Your Tweet.’ What??? Dragon’s Den Star and Retail Entrepreneur Theo has picked Rascals Toy Shop’s tweet from the thousands he receives to retweet to his over 500,000 Twitter Followers? Wow!


Rascals Toy Shop’ is an online toy shop run by Jodie Long. At just over a year old, receiving this boost from Theo during ‘Small Business Sunday’ to help raise our profile is amazing! Not only have we received a warm welcome to the Winner’s Clubs from the 1700 other #SBS winners who have won since 2010, we have increased our Twitter followers, website views and brand awareness, we now have our profile on the exclusive winners website!

We tweeted Theo between 5 – 7.30pm on Sunday 19th March explaining that Rascals Toy Shop aim’s to be a first stop for those looking for quality and quirky toys and gifts for 0 – 5 year olds. We stock a range of beautiful wooden toys, wonderful puppets, exceptionally soft soft toys, collectible Danish ‘Maileg’ toys and other quirky goodies! We even have beautiful ‘Paper Salad’ children’s greeting cards and offer a Luxury Gift Wrapping service! Being Solihull based, we are very grateful of the local support and are pleased to offer a free delivery service within the B90 – B94 postcode areas. We also enjoy joining local events with our pop up shop, notably Christmas at Hogarths Hotel and we are looking forward to being there again on Good Friday for a family event supporting local charity HelpHarryHelpOthers.

Small business champion and Ryman Stationery, Robert Dyas and Boux Avenue Chairman, Theo Paphitis said: “We are thrilled to welcome new #SBS members every week and highlight just how important it is to support our small businesses here in the UK. My vision is that everyone who has ever won an #SBS re-tweet from me becomes part of a friendly club; like-minded individuals who can share successes and learnings. The website and Shop #SBS will also give a valuable profile to the winners chosen and I wish Rascals Toy Shop every success.”

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